The president of Activison, Bobby Kotick, believes that the majority of people paying to use XBL are paying to play Modern Warfare 2 — –Activision does not get a share of that profit.
“We’ve heard that 60 per cent of [Microsoft’s] subscribers are principally on Live because of Call of Duty,” Kotick told FT. “We don’t really participate financially in that income stream. We would really like to be able to provide much more value to those millions of players playing on Live, but it’s not our network.”
While one might feel bad that activision isn’t getting in on it’s “share” of the profits one does have to realize that it releases $15 dollar mappacks that it sells millions of. Having said this it isn’t like Activision is hurting for money.
Read more @ The Gamer's Blog
